Applying E-Commerce in Business

SAGE PUBLICATIONSISBN: 9780761948742

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Sale price$519.00
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By Rana Tassabehji
Imprint:
SAGE PUBLICATIONS INC
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Format:
HARDBACK
Dimensions:
242 x 170 mm
Weight:
700 g
Pages:
326

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Description

Rana Tassabehji, Lecturer in E-Commerce at Bradford School of Management

Introduction to E-Commerce PART ONE: THE TECHNOLOGY OF E-COMMERCE The Technology Elements of E-Commerce Applications Security and E-Commerce PART TWO: BUSINESS AND E-COMMERCE E-Business Models From Dot Com to Dot Bomb Public Policies and Legal Issues PART THREE: ECONOMICS, MANAGEMENT THEORY AND E-COMMERCE The Impact of `E' on Economic and Management Thinking CONCLUSIONS To the Future and Beyond

"This is no casual eBay user's guide: it's a serious business survey which uses examples from around the world to link e-commerce with both business and technological frameworks, examining how business models have changed due to the 'dot com' revolution, how new ways of doing business have emerged, and the new legal and ethical challenges an e-business faces. Quite scholarly and analytical, Applying E-Commerce In Business is highly recommended for the college-level business student analyzing e-commerce history and structure." -- BOOKWATCH "This is no casual eBay user's guide: it's a serious business survey which uses examples from around the world to link e-commerce with both business and technological frameworks, examining how business models have changed due to the 'dot com' revolution, how new ways of doing business have emerged, and the new legal and ethical challenges an e-business faces. Quite scholarly and analytical, Applying E-Commerce In Business is highly recommended for the college-level business student analyzing e-commerce history and structure." -- The Bookwatch * December 2005 *

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