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Business strategy [KJC]
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9780815706250 Add to Cart Academic Inspection Copy
9780815706458 Add to Cart Academic Inspection Copy
9780814718995 Add to Cart Academic Inspection Copy
  • Strategy in Crisis

  • Why Business Needs a Completely New Approach
  • Contending that many companies have lost the art of strategic thinking and so have failed or lost substantial parts of their market shares, introduces the Market Commitment model, which focuses on competitive advantage in performance, service, emotional connection with customers, and price. Explain
  • ISBN-13: 9780814718995 (Hardback)
  • Publisher: NEW YORK UNIVERSITY PRESS
    Imprint: NEW YORK UNIVERSITY PRESS
  • Price:
    AUD $193.00
  • Stock: 0 in stock
  • Local release date: 01/10/1997
  • Availability: This book is temporarily out of stock, order will be despatched as soon as fresh stock is received.
  • Categories: Business strategy [KJC]
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