5 steps to powerful and strategic communications using your organisation's own resources
Is your message getting lost in the cacophony of communications today? Would you like to be better recognised for the good work you do? Do you want to modernise your operations but do not know how? The DIY Newsroom is the ultimate playbook for setting up a world-class communications unit and competing in todays attention economy.
As the Internet revolution continues to unfold and transform telecommunications, pressure is building for faster, less expensive, and more widely accessible broadband service. This new book analyzes the markets and policy issues underlying the broadband dilemma.
The term ""4th Industrial Revolution"" has become commonplace, popping up in various media, but the public's understanding of the underlying technologies is often lagging the fast-pace of its related technological developments. This book is designed to bridge the gap which exists between the 4th industry-related technology boom and the ......
Contending that many companies have lost the art of strategic thinking and so have failed or lost substantial parts of their market shares, introduces the Market Commitment model, which focuses on competitive advantage in performance, service, emotional connection with customers, and price. Explain
Essential reference and test prep for the strategic management college course for students, and a great tool for business professionals. This handy 6-page laminated reference is perfect for students and a musthave for anyone striving for success in business.
Stepping Forward Together can help leaders create their vision and put these changes into perspective and help them take a leadership stance in a challenging world. This book provides a resource that empowers them with planning tools and exercises to engage the community and step forward.
Stepping Forward Together can help leaders create their vision and put these changes into perspective and help them take a leadership stance in a challenging world. This book provides a resource that empowers them with planning tools and exercises to engage the community and step forward.
• Expanded and updated edition of the popular Sharkonomics
• How to gain market share for companies of any size.
• Original perspective on competing in business and what we can learn from nature
• Written in a savvy and engaging style – in the same vein as Seth Godin.
Drive meaningful change, align your mission and vision, and achieve your nonprofit's goals with this in-depth, six-stage strategic planning guide for nonprofits. In Pursuing Impact, scholar and former nonprofit executive director Alicia Schatteman shares her unique experience and expertise to help organizations navigate the complexities of ......