A Theoretical and Practical Introduction to Online Human Communication
Caleb T. Carr introduces students to fundamental concepts, theories, and applications of computer-mediated communication. Building on CFO, SIP, SIDE, and hyperpersonal CMC theories, this engaging text gives students a framework for human communication across all existing and future digital channels.
Marketing, Advertising, and Public Relations in the Consumer Revolutio
Social Media Strategy: Marketing, Advertising and Public Relations in the Consumer Revolution, Third Edition is a blueprint for the practice of marketing communications, advertising and public relations in a digital world where the consumer has taken control.
How Women Leaders Find Their Voices and Break Barriers
Despite unprecedented success in executive leadership, women continue to experience the phenomenon of feeling silenced as they lead. Carrie Lynn Arnold identifies the biases in the history of quieting female voices that continue to prevent women from achieving truly effective leadership, and offers strategies for overcoming the silencing.
Communication for Successful Dentists is compulsory reading for any dentist who is serious about boosting their practice through more effective patient communication. Packed with proven practical strategies you can instantly implement and adapt to your practice with confidence. Multiple-choice questions are included at the end of each chapter for ......
Techniques and Shortcuts for Public Speaking at Work
Everyone has experienced some level of discomfort when it comes to public speaking. Better Business Speech is a self-help book full of tricks, techniques, and shortcuts that are designed to prepare you for present and future speaking opportunities and challenges, so you can present your best self in a range of business situations.
Faxedis the first history of the facsimile machinethe most famous recent example of a tool made obsolete by relentless technological innovation. Jonathan Coopersmith recounts the multigenerational, multinational history of the device from its origins to its workplace glory days, in the process revealing how ......
Telegraphy in the nineteenth century approximated the internet in our own day. Historian and electrical engineer David Hochfelder offers readers a comprehensive history of this groundbreaking technology, which employs breaks in an electrical current to send code along miles of wire. The Telegraph in America, 18321920 ......
Build a Better Vision Statement combines decades of scientific research on vision statements with practical advice from thirty leaders of well-known and award-winning companies. This book is a must-have for any business leader or entrepreneur looking for a low-cost, high-impact, proven approach for growing a business.
Build a Better Vision Statement combines decades of scientific research on vision statements with practical advice from thirty leaders of well-known and award-winning companies. This book is a must-have for any business leader or entrepreneur looking for a low-cost, high-impact, proven approach for growing a business.
