6 Secrets for Wooing, Wowing, and Winning Customers and Their Loyalty
A book unlike any other customer service guide, Willie's Way translates Willie's common-sense wisdom into simple, practical applications. Each chapter looks at one of the six service secrets and explains how and why it works. From listening to customers, to offering them special favors, to making every customer connection memorable, these proven ......
How to Create an Unfair Advantage Over Your Competition
What separates average businesses from extraordinarily successful ones? Better product? Nope. Your competitor will rapidly reverse-engineer your "secret sauce" and get their "better-than-you" version on the market faster than you can say "Usain Bolt."
Better customer service? Guess what? All of your competitors say they provide the ......
HOOK gives you an easy to remember system to create campaigns that have human emotion, ownable messaging, unique offerings and talkability among their audience. HOOK theory is made up of four elements (Human, Ownable, Offer, Keep) that help you create great ideas and marketing campaigns that work.
Workforce capability is an organization’s ability to accomplish its objectives through its people. This not only requires capable people, it also requires the effective operation of the working organization. As such, this book takes a holistic and integrated approach to workforce capability development.
It can be difficult to see the winning tactics of the competition. It’s much harder to see the strategy that created the win. The Martial Art of Sales delivers an arsenal of sales tools to out-manoeuvre the competition in a competitive marketplace.
How to Deliver a Customer Service Experience That Disrupts the Competiti
When you make it easier for customers to do business with you, they will reward you with their money, their loyalty, and their referrals.
Theres a reason they call it a convenience store - because its convenient! When you have to pick up a gallon of milk, would you rather stop by a large supermarket or a ......
The Definitive Plan for Forming and Managing a Successful Master Mind Group
Many people have tried to set up Master Mind groups but have failed or become frustrated with the lack of results relative to the cost of time and money. With this guide, you will benefit from timeless, proven strategies for harnessing the power of the Master Mind and magnifying your capacity for achievement. The world's most successful ......
Improvement is not innovation...and innovation is essential if your aim is to survive in today's business environment.
Stealing Genius lays the foundation for a dramatic, and long-overdue, shift in 21st-century strategic marketing and branding. Most executives and decision-makers are now focused on improving what they already have. They want ......
Build More Profitable Relationships, Close More Sales, Drive More Business
In only one month, you can acquire the skills, tools, and techniques that will help you turn more prospects into loyal customers, increase your sales, and derive greater enjoyment from the experience.
Digital marketing for businesses in easy steps guides you through the essential steps you need to take to set your digital strategy and get it right first time. Online Marketing for Small Businesses in easy steps, 2/e covers all the key digital marketing channels you should consider deploying to generate a stronger, and a more loyal customer base.
SweetSuccess delves into the complexities of excellence and how to achieve it in all areas of life. The author intelligently and astutely explores myriad realms of topics that balance faiths, cultures, social mores, relational lifestyles, philosophies--the whole gamut of life--to expand and enhance readers perspectives and worldview.
Graham Clinch graduated with a BA Magna cum laude from Villanova University in 1964 and earned a Masters degree in Psychology from Sydney University in 1974. IBM provided a rounding in Human Resources prior to his leading and directing the HR departments for two multi-national companies.
5 steps to powerful and strategic communications using your organisation's own resources
Is your message getting lost in the cacophony of communications today? Would you like to be better recognised for the good work you do? Do you want to modernise your operations but do not know how? The DIY Newsroom is the ultimate playbook for setting up a world-class communications unit and competing in todays attention economy.
Managing the employee life cycle - Hire, Manage, Well Being & Exit
The barrier to start a business is at its lowest but the task to start, build and run one is as difficult as it has ever been. There are legal challenges to be faced within employment law; there’s the cost of hiring and managing employees, whilst trying to avoid and prevent sexual harassment, bullying and terminations - to name just a few.
How to Create an Unfair Advantage and Outsell Your Competition
Make more sales, grow your network, and become a top earner!
Uncopyable Sales Secrets teaches a foolproof system for creating an Uncopyable Attachment with your prospects and clients so that you can fill your sales pipeline, close more deals, and build a loyal customer base.
Sales success isn't the result of being good at selling a product or ......
How Impatient Organisations Build Profitable Brands, Fast.
A practical and inspiring guide to building brands in this modern, fast paced business environment. Leveraging the latest in marketing science, first hand experience and behind the scenes case studies. You will learn the four key foundations for growth: 1. Find your consumers’ most valuable PROBLEM 2. Design a clear SOLUTION that delivers ......
The Six Elements That Ensure Exceptional Service Without Exception
Significantly improve customer attraction, acquisition, and retention with this groundbreaking six-step program for creating exceptional customer relationships. Follow this formula and your customers will follow you!
While many customer service books discuss customer loyalty, the concept of customer imprinting has never been introduced into the ......
